AZWAR RAMADHANA ANASRULLAH. INTEGRATED MARKETING ANALYSIS ON BRAND UNDERSTANDING AND ITS IMPACT ON CUSTOMER LOYALTY OF MICRO, SMALL AND MEDIUM ENTERPRISES IN THE FASHION SECTOR IN MAKASSAR CITY. Scientium Management Review, Jakarta, ID., v. 2, n. 2, p. 523–536, 2023. DOI: 10.56282/smr.v2i2.389. Disponível em: https://scientium.co.id/journals/index.php/smr/article/view/389. Acesso em: 23 nov. 2024.